The map will allow users to locate vaccination sites and schedule an appointment. It acts as a digital public message board for neighborhoods, teamed up with drugmaker Moderna and Albertsons Companies grocery stores on a COVID-19 vaccine map, which launched Tuesday. The map will allow users to locate vaccination sites and schedule an appointment.
“One of the things we know about neighborhoods is … finding the right influencer is the key to getting into that neighbor’s psyche and getting them to perhaps change their mind,” Nextdoor CEO Sarah Friar said.
The map will locate nearby vaccine appointment locations, including local Albertsons Companies pharmacy store banners such as Safeway, Vons, Albertsons, and Jewel-Osco, and allow neighbors to schedule an appointment or learn more about the vaccines with educational information from the U.S. Centers for Disease Control and Prevention (CDC).
On the Nextdoor Vaccine Map, neighbors can input their zip code to find their nearest vaccine location and schedule an appointment simply with the click of a button. The map will also include trusted information from the CDC to help drive better understanding of and confidence in COVID-19 vaccines.
“We are honored to partner with Albertsons and Moderna to help spread awareness, education, and accessibility of COVID-19 vaccines to neighbors across the country,” said Friar. “Brands recognize the importance of reaching people at the neighborhood level with Nextdoor’s unique targeting to encourage and support vaccinations. The Vaccine Map will help ease the burdens of the scheduling process while providing trustworthy, locally relevant information so neighborhoods can come together once again.”
According to Omer Gajial, Albertsons Companies SVP Pharmacy, and Health, “Enabling COVID-19 vaccine accessibility across all communities and neighborhoods is our top priority during this public health crisis. The Vaccine Map from Nextdoor enables equitable access and education across thousands of neighborhoods.”
Also, Michael Mullette, VP, Managing Director North America Commercial Operations of Moderna, “Moderna is committed to working with a coalition of partners to increase awareness and education of the importance of COVID-19 vaccination, especially at the community level. We are proud to partner with Nextdoor to assist people in identifying vaccine locations and to help ensure that accurate and relevant information on vaccination is available through the Vaccine Map.”