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DigiCon South XE 2019

Everything’s an experience now, whether it’s hailing a ride or leaking a Superbowl ad. Businesses no longer compete on the face of their products and services. Now, it is about how they make their customers feel. It is about creating memories about your brand – like the delight of unboxing a new gadget, or the cozy feeling you get when you step inside your favorite little café. This is why the theme for DigiCon South is The Experience Economy (XE). Here, we will go beyond technology and mediums to focus on creating an experience for the senses.

 

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